Victor Madueno

Senior Director, Blockchain and Digital Assets

FTI Consulting

Blockchain and Digital Assets, Senior Director at FTI Consulting for the Middle East, a leading global provider for web3, tokenization, blockchain and digital assets. With 20+ years of cross-functional experience in marketing, tech, digital, innovation, and business management, I help brands and businesses to achieve their full digital potential, putting their customers at the heart of everything they do. I have implemented digital and business strategies across industries, such as education, automotive, travel, retail, FSI, FMCG, entertainment, hospitality, real estate and events. My core competencies include human-centric product design, omni-channel marketing, customer experience, growth marketing, eCommerce, Web3, and innovation. My mission is to build bridges to reduce the digital gap between brands and customers, on the intersection between tech, creative and data. MIT and CXL alumni, non-executive advisor, startup mentor, angel investor, AI aficionado and crypto degen.