Lluis Mas

FOUNDER & CHAIRMAN

BELOBABA

Lluis Mas is an entrepreneur and the founder of BELOBABA, a leading Web3 neobank. He pioneered the first security token for a tokenized investment fund focused on crypto investments in Gibraltar. A recognized authority on open banking, digital nations, fintech, stablecoins, crypto, and DeFi, Lluis is driven by a mission to empower individuals with financial tools that enhance their lives. BELOBABA operates across multiple jurisdictions in a compliant way, merging Web3 banking and digital nations with a strong focus on open banking and borderless finance. It offers seamless crypto-to-fiat and fiat-to-crypto transactions, along with a Mastercard that enables instant top-ups from wallets or bank accounts in just 20 seconds. BELOBABA also bridges Web2 users to premium DeFi products, offering best-in-class decentralized solutions for saving and investing. As a frequent speaker at global fintech events, Lluis continues to shape the conversation around the future of finance and blockchain innovation.