Partner
Maras Business Advisory
Rana Abu Nemeh is the Executive Investment Associate at MARAS Business Consulting and previously the Executive Director a& Partner for Saudi Holding. With over a decade of experience, she has delivered large scale projects across 15 different states and 19 countries, focusing on socio economic development for governments, policy advocacy, investment facilitation, and international market expansion. Rana boasts a portfolio of over 45 successful economic development projects, underscoring her expertise and impact in the field. Rana's leadership extends to her role as the current MENA Region Ambassador for Entrepreneurship. Throughout her career, she has been recognized with numerous prestigious awards, including the Clinton Global Initiative Outstanding Commitment Award, Hult Prize Regional Winner in 2014 and 2016, and the Best Female Delegate at New York's Model United Nations. Additionally, she holds two patents in Alternative Energy Projects and has published research on organizational justice and behavior. She is also the author of a book on Cognitive Social Biases. Her contributions to Investment Promotion Agencies in various markets involve identifying sectoral competitiveness and designing effective FDI attraction strategies. Rana excels in strategy modeling and market growth assessment for private sector companies, covering aspects such as business and market intelligence aggregation, proposition development, strategic partnership negotiation, and outlining viable market entry methods. Her effective program implementation and management skills ensure sustainable, long-term growth for her clients. Rana's innovative projects have earned her accolades for social impact, environmental climate action, and global leadership initiatives, particularly in engaging youth in policymaking and advocacy. Her extensive global network and high-profile connections in both government and private sectors position her as a key influencer and thought leader in economic development and strategic advisory. Past Performance: • Attracted Over $500 Million USD in Investments: Over three years, drew more than $500 million in foreign investments, significantly advancing regional economic development. • Created 800+ Jobs Across Projects: Facilitated the creation of over 800 jobs, boosting employment and socio-economic growth. • Investment Promotion Strategies: Crafted and implemented strategies that enhanced the region’s appeal to global investors, leading to major capital inflows. • Diversified Local Economy: Essential in promoting growth in key sectors, helping diversify the local economy. • Investment Strategy for GCC Commission: Designed strategies for investment attraction and private sector engagement in a $25B culture and entertainment sector. • Developed 200+ Investment Teasers: Led the creation of investment teasers and memorandums valued at over $75B, designed to attract investments across various sectors in a GCC country. • Fintech Industry Association: Crafted an investment proposition and memorandum to attract local and foreign investment in the fintech sector, valued at ~$308B. • Investment Attraction for Hajj and Umrah: Transformed a $3.1B investment opportunity into a program aimed at attracting FDI to enhance the Hajj and Umrah experience. • Post-pandemic Strategy for Cinema Operator: Developed a $2.9B investment reallocation strategy for post-pandemic recovery. • Feasibility Study for Mortgage Finance Company: Conducted a study for a new company with a projected book value of $375M by year five. • Licensing for SME and Consumer Financing: Assisted in acquiring a central bank license for a conglomerate to offer financing in a GCC country. • National Immigration Policy Draft: Drafted a national immigration policy to address over 5,000 highly skilled workers, aiming to establish the region as a premier talent destination. • National Health Transformation: Managed the transformation program for a major health sector initiative, leading to significant progress in the healthcare industry. • Gender Parity Roadmap in Labor Market: Designed strategies to enhance gender parity, focusing on qualitative participation. • Development Project Management: Managed numerous projects that improved infrastructure, education, healthcare, and transportation. • Effective Aging Policy and Management: Skillfully managed national and international policies to alleviate poverty, reducing inequality. • Policy Advocacy and Reforms: Advocated for policies that fostered international trade, investment, and economic development. • Global Partnerships and Diplomacy: Built strategic international relationships, fostering economic cooperation and development. Global Network and Investment Industry Relationship: SAGIA (Saudi Arabia) - ADIO - DIFC VH - RAKEZ - ADGM - ECZA - FINTECH SAUDI - Oman Investment Authority - JIC - Royal Bank of Scotland - Supreme Committee for Delivery and Legacy - FIFA World Cup Qatar 2022™ - FIFA Club World Cup Qatar 2020 - Fintech Saudi - MISA - Crown Prince Office Jordan - LG Group - Department for International Development, UK - Sustainable Manufacturing and Circular Economy, Apex Brazil - Trade and Investment Promotion in GCC - Caribbean Export - Maryland Department of Trade - US Commercial Services - Mecklenburg Vorpommern- Germa